The Nike Air Max 95 ‘Liverpool’ lands while I’m deep in another run through Sergio Lozano’s classic. After revisiting the Metallic Gold, ‘Reverse Blue Spark’ and ‘Scorpion,’ this one hits differently. The mismatched gradients recall the ‘Greedy,’ but the details go deeper. Liverpool has treated the Air Max 95 like a local uniform for decades, and this JD Sports exclusive taps into that history.
Key Facts at a Glance
Key Detail | Information |
|---|---|
Sneaker | Nike Air Max 95 Big Bubble ‘Liverpool’ |
Colorway | Black/Grey/Rust Factor/Steam |
Release Date | Thursday, October 1, 2026 |
Release | Limited JD Sports exclusive for 1.10 Day |
Retail Price | TBA |
Where to Buy | JD Sports UK (jdsports.co.uk) |
Where Can You Buy the Nike Air Max 95 ‘Liverpool’?
The Air Max 95 ‘Liverpool’ releases Thursday, October 1, in limited quantities as a JD Sports exclusive through jdsports.co.uk. Written 1.10 in Britain, the date connects to Liverpool’s “110” nickname, born from its original £110 UK price.
This is JD’s second 1.10 Day. The retailer launched the annual celebration last year with an in-store community event, and this time it built a shoe around the city. Pricing hasn’t been announced.
What Makes the Air Max 95 ‘Liverpool’ Stand Out?

Sneaker Bar Detroit h/t Shoe Sagas
Rust Factor references Liverpool’s red-brick docklands, while Steam points to the Liver Bird. The opposing accents create the mismatched look that brings the ‘Greedy’ to mind.
Brick graphics hit the reflective lower panel, while the sockliner maps the docklands and River Mersey. “0151” sits behind the tongue, and “SCOUSE” stretches across the outsole, a nod to a coveted unreleased Air Max 95 sample that carried the same detail.
Why Does the Nike Air Max 95 ‘Liverpool’ Matter?
Liverpool’s Air Max 95 connection predates this release. The silhouette became the “110,” turning a retail price into sneaker slang and part of the city’s style identity.
Scarcity has also given older Liverpool pairs collector weight. StockX shows no asks for the 2015 JD Sports Liverpool F.C. Air Max 95, with the last recorded sale at $364. The 2025 Liverpool F.C. Big Bubble is easier to find, though not cheap. As of September 23, StockX asks range from $143 to $435, with size 14 sitting at the top.
Should You Buy the Nike Air Max 95 ‘Liverpool’?
I would. The Air Max 95 has never left my rotation. In my experience, it fits true to size, handles long days well and delivers the stability and cushioning that keep the silhouette wearable decades later.
This pair adds details with a reason to exist. At retail, it is one of my favorite Air Max 95 concepts of 2026. The Liverpool storytelling and mismatched execution give it more personality than most recent Big Bubble releases.
Nike Air Max 95 ‘Liverpool’ FAQ
- What does “0151” mean?
It is Liverpool’s telephone area code and appears behind the tongue. - What does “SCOUSE” reference?
The term is closely associated with Liverpool and its people. On the outsole, it also nods to an unreleased Air Max 95 sample that carried the same detail. - Does the Air Max 95 fit true to size?
In my experience, yes. I wear my normal size in the silhouette.
